Social media optimization (SMO) is the process of utilizing a bevy of social media communities and channels to facilitate brand exposure and to enhance awareness of a particular event or product.
Originally developed to push traffic from various social media sites towards a company's website, SMO today is so much more-giving a strong impetus to SEO performance. A robust SMO strategy ensures traffic from social media websites, as well as search engines today. SMO is an excellent way to:
Planning an effective SMO strategy requires more than mere social engagement. The increasing prominence of referral traffic and social action incorporation by search engines are making website socializing thoroughly important-through good quality content. Valuable content portrays you as an industry thought leader. If you need great content to galvanize your SMO tactics, let Rent a Brain help you! We have the experts and experience to deliver successful SMO campaigns every time.